P3

FEEDBACK #1

• Re-organise the order of the presentation and move some of the product mockups for 'The Contemporary Artist' segment into 'The Fashion-Forward' segment.
• Change the pen portraits so that the example is linked to the Market Segment rather than the UK tribes.
• Make the website homepage look like a website.
• Follow an alternative approach using the other logo that's not used.
• Keep one idea that follows a monochromatic colour scheme and then (following from the look of the website homepage from 'The Contemporary Artist' segment) create more mockups which showcases more colours.

MARKET SEGMENTATION

#1 - THE MONOCHROME IDEA

 

#2 - THE PASTEL APPROACH

FEEDBACK #2

• Add the 'shape' logo onto the tickets.
• Change the angle of the hash for the 'X' logo design.
• Get rid of the ticket price and add an actual location.
• Get rid of the writing on the print tees, maybe add a swatch/label on the sleeves?
• Change the lettering for the invite cards back to 'Helvetica'.
• Add pictures from the event- make it more clear that it's an art exhibition. 
• Will the event run on exclusivity? Think about how you could make it more of a social event.
• Add in an Instagram or Twitter account. Create a mockup of their Instagram account- make it a part of their branding.

FEEDBACK #3

• Make the background for the logo white. 
• Try and add a rainbow gradient on the dividers for the tickets.
• Add in more of the colour for the rims of the merchandise bags.